Day 2 – Live Events: Effective Audience Interactions
3:20PM – 4:20PM
Conservation Education Centre
Live events are a great way for environmental organisations to connect with audiences. They are useful for both celebrating shared connections with current members and also reaching fresh audiences in new places. Delegates joined a frank discussion of what works for reaching new audiences, formats, and getting your brand message across.
Savita joined the NHC in 2006, when the partners who make up the consortium were finding their way in the first years working together. She managed the NHC’s transition to charitable status in 2008, and as Chief Executive continues to grow the impact and reach of the projects locally, nationally and across Europe.
Robin is a freelance communications consultant focussing on environment, conservation and sustainability issues for a range of organisations including Volvo Ocean Race, Cambridge Institute for Sustainability Leadership and The Nature Conservancy.
He started his professional career as a journalist working for The Independent, several other national titles and a national news agency.
Working in the media team at WWF-UK, Robin was involved with a range of international campaigns and has served as a member of the Communicate steering group.
Since pursuing a freelance career he has worked with governments and businesses as they shift towards a low carbon future, helped the National Trust in its move towards renewable energy generation and a range of NGOs leverage their climate-related agendas.
Avon Wildlife Trust
Bath & North East Somerset Council
BBC Natural History Unit
Bristol City Council
Bristol Zoo Gardens
University of Bath
University of Bristol
University of the West of England
Wildfowl and Wetlands Trust
The Natural History Consortium is a charitable collaboration between these member organisations.
Engaging people with the natural world through collaborative action. Reg Charity 1123432