Day 1 – Toolbox Sessions

Sessions repeated:    1:40PM – 2:30PM   &   2:50PM – 3:40PM

1st November

Conservation Education Centre

Toolbox sessions at Communicate 2017 provided practical skills, creative insights and take-home tools which delegates could put into practise back at their desk.

Back to Full Conference Programme 

Day 1 – Meeting – And Surviving – The Media

 Biodiversity Room

1:40 PM – 2:30 PM & 2:50 PM – 3:40 PM

1st November

So you’ve developed a great project or campaign and managed to secure some much needed media attention – but who’s going to talk to the press?! Being interviewed for media outputs can be daunting and, without professional media training, it can be easy to lose key elements and confuse the framing of your story. Journalist turned researcher Lynn Barlow provided practical insights from the interviewers perspective and shared top techniques for a successful interview.

Lynn Barlow is Assistant Vice-Chancellor and Creative and Cultural Industries Engagement for the University of West of England, Bristol. Read her full Biography here

 

Day 1 – Creating Impactful Campaigns

 Polar Room

1:40 PM – 2:30 PM & 2:50 PM – 3:40 PM

1st November

Want to make a difference without breaking the bank? Playful interventionist and Hubbub CEO Trewin Restorick returned to the toolbox with some of Hubbub’s best creative campaign examples to highlight how groups can use different communication approaches to deliver impact on a budget.

Trewin Restorick, Hubbub CEO. Read his full Biography here

Day 1 – Art Changes People

Rainforest Room

1:40 PM – 2:30 PM & 2:50 PM – 3:40 PM

1st November

Art changes people and people change the world. Creative Director at Human Nature, and designer, Tim Godwin shared a practitioners perspective on developing unexpected artistic partnerships for positive impact. Alongside, environmental urban artist ATM shared his perspective on how inspirational and provocative art can positively transform our relationship with the natural world.

Tim Godwin, creative director of Human Nature. Read his full Biography here

 

 

 

Read ATM’s full Biography here

Day 1 – Social Media Marketing on a Shoestring

 The Lab

1:40 PM – 2:30 PM & 2:50 PM – 3:40 PM

1st November

Can you really make social media work for your organisation without a big budget? Absolutely! But you’ll need to know a few tricks to make sure your content makes as much of an impact as possible. Jemma Moran (Organic UK) and Jenny Briggs (Greenhouse PR) shared their insights from the Wake Up To Organic campaign on getting the most from social media plus how you can use bloggers to further enhance your efforts.

Jemma Moran, Organic UK. Read her full Biography here

 

 

 

Jenny Briggs, Greenhouse PR. Read Her full Biography here